Showing posts with label badvertising. Show all posts
Showing posts with label badvertising. Show all posts

Wednesday, April 16, 2008

The Tea in Honesty

No, this isn't an article about Honest Tea. Nor is it even a big deal, but as I sit here with my smoke detector having its second false alarm of the day, I thought I would share this.

It's hard to say if this happens more often in the tea industry than others, but there's a certain lack of honesty for many of these tea flavors. Take Good Earth's Red Tea Raspberry. The front of the box (seen here) shows pictures of raspberries, which isn't surprising. Until you look at the ingredients:
Rooibos, Chicory Root, Chamomile, Hibiscus, Ginger Root, Rose Petals, Spearmint, Licorice Root and Natural Flavors.
As I see it, even if those "Natural Flavors" are raspberry, they're a bit too far down the list for that flavor to invoke raspberries.

Here's another example: Republic of Tea's Wild Berry Plum (seen here). Again, the box shows what appears to be wild berries and a plum in the background. The ingredients read: China green tea, black currant pieces, natural flavors. At first glance, this might seem worse than the first case, but wild berry is another name for black currant, (in case you didn't know) so the only missing item is pear. Also, unlike the previous example, this tea actually tastes something like pear and black currant (I was told that I should add sugar if I wanted the raspberry tea to taste like raspberries).

How widespread is this? Please post your mistitled teas to comments. Also, your thoughts on why the tea companies do this. I guess raspberry teas sell better than "Chamomile Hibiscus Ginger Rose" teas (or whatever the real name should be). Neverthless, I won't be buying it anymore since I was looking for something that actually had raspberries in it.

Tuesday, February 26, 2008

Laws, sausages, and misleading packaging

Laws are like sausages, it is better not to see them being made.
-- Otto von Bismarck

The connection between laws and sausages is clear, but what about sausages and false advertising? While I don't eat pork, I do eat chicken and occasionally buy (what I thought were) chicken sausages. While I try to examine food items (ingredients, manufacturers, etc.) I clearly missed a thorough reading of these. Of the three or four brands of chicken sausages I saw in an overpriced health-focused supermarket (you know what I'm talking about), all but one use a pork skin casing. This bothers me since I bought the chicken sausages to avoid pork and have assumed that others do the same. Additionally, since there is one brand that doesn't use pork, that tells me that it's possible.

See
Al Fresco or Aidells (pick "Chicken and Apple") for some examples. I'll update this post later when I determine which brand is the "good" one.

Monday, November 12, 2007

Oh Deer

(Update: See their first and second response. This post is essentially retracted.)

I'm having trouble taking Dancing Deer's eco-friendly claims seriously. It is possible that they are extremely environmentally friendly and socially responsible in almost all cases, but I fear that their Triple-Chocolate Shortbread Cookies contains a major oversight. But first, I'll describe their policy.

In their own words:
Caring for the Environment
To the extent possible we make choices in our packaging, production and facilities management, which are friendly to the environment.
(source: Dancing Deer: How We Think)
The cookies in question come twelve to a (purportedly recycled) cardboard box. Each two cookies are wrapped in plastic resulting in six plastic wraps rather than wrapping all twelve at once. They'd use much less plastic in the latter case. I'm assuming the silly wrapping is for freshness and, as the website says, "makes them lunch box friendly." So apparently, being lunch box friendly is more important than being fully environmental friendly. See (for example -- there are tons) this article for some more information about plastic's environmental unfriendliness.

Possibly what bothers me the most is that Dancing Deer has been written up and praised multiple times for their "environmental packaging":
The Innovator Award is the most recent accolade for the natural foods company that has received public acclaim for their fresh baked products, community activism, and artful and environmental packaging.
(source: SocialFunds.org)

Dancing Deer uses all natural ingredients, minimal packaging and environmentally-friendly materials.
(source: Winning Workplaces)

[Dancing Deer's CEO] also often hears praise for the $8 million company's philanthropy, green packaging, and commitment to its 65 employees and inner-city Boston. [...] Its cookies, brownies, cakes, and mixes, all packaged in recycled fiber and whimsically illustrated with stick-figure bakers...
(source: BusinessWeek)
I'm willing to believe that Dancing Deer could potentially be an otherwise environmentally aware and socially responsible company, but it seems very strange to praise them for something that is clearly bogus. Social Funds and Winning Workplaces need to do some more fact checking it seems. (It's too bad, since I was hoping to use Social Funds to help me find an enviromentally/socially conscious mutual fund, but now I have doubts as to whether they will be accurate.)

I will send my comments to Dancing Deer.